Martha Kastler has been struggling to create bridges in her community. Looking to expand her wellness coaching to a more diverse audience, Martha connected with Cate to find efficient ways to do it, and strategies to overcome resistance.

In this Yoga Health Coaching episode, you will learn about the benefits of measuring success both for yourself and your clients, how to organize your free talks to create new leads for your business, and how to introduce the habits of Ayurveda to a new audience.

What you’ll get out of tuning in:

• How to identify evidence of success
• How to overcome resistance
• How to prepare for a free talk

Links Mentioned in Episode:

• Take the How to Fascinate Quiz
• Learn about VUCA
• Watch the free Masterclass
• Have a free Career Conversation

Show Highlights:

• Using free talks to create new leads
• Introducing the habits to new people
• Identifying the changes people want to make

Timestamps:

• 0:39 Creating bridges between different teachings
• 5:09 Identifying the evidence of success
• 10:11 Overcoming resistance and looking for your why
• 15:24 Preparing for your free talks

Guest Bio:

Martha’s initial 250hr yoga training was in 2009 in Blacksburg, VA with Blue Ridge Massage and Yoga. There she studied Ashtanga Yoga with Jeff Tiebout. In 2016 Martha completed a 250hr Jivamukti based training with Andrea Boyd and Jeffrey Cohen in Charleston, SC. Having suffered numerous traumas and physical injuries, yoga was the first practice that showed Martha she has the potential for self-healing. The deep-focused practice of intentional movement and breath awakened a profound desire to heal and be of service. Martha became fascinated with breath, energy and meditation. Powerful releases in yoga lead her to the subtle healing modality of Restorative Breathwork®. Having a profound healing through Restorative Breathwork® she pursued the extensive 2.5 year study with Kathleen Barratt and became a certified facilitator in 2013. Simultaneously, she embarked on a 3 year training with Kathleen’s energy teacher world renowned Mietek Wirkus, and was certified the same year at the master level in Bioenergy. More recently in 2018, she completed certification in a powerful psychosensory technique called Havening® and in 2019 she received her Ayurvedic Wellness Coaching certificate from Katie Silcox’s Shakti School. Along with her trainings she is devoted to and supported by the Kriya lineage as a student of the Self Realization Fellowship. She is learning in this school of life in her own way and embracing challenges on the path as opportunities. She enjoys facilitating healing sessions using her unique skillset and exploring and teaching various styles of yoga: gentle, flow, ashtanga short form, somatics, hatha, restorative, and meditation. Off the mat Martha is often frolicking in the woods, mushroom hunting, saying hello to forest friends or moon bathing, she’s falling in love with food and cooking what nourishes her, she loves chanting, dancing, a little biking and backpacking, and chilling with her two one-eyed cats.

Chronic inflammation is modern society’s greatest health threat. Studies state that three out of five people alive today will die due to chronic disease. But even though chronic inflammation can trigger genetic diseases, it is not in itself inevitable.

The habits from Body Thrive can work as a reminder of what you need to teach, as a coach, in order to effectively prevent and fight chronic inflammation. It will take a great deal of honesty, and some habit change, but chronic inflammation can be prevented both with physical, mental, and emotional habits.

Listen to the podcast to learn more about chronic inflammation, the power of mind over body, and the potential of easeful living.

What you’ll get out of tuning in:

• How to identify the habits that are a problem
• How responsibility can reorient you
• How challenges enable future ease

Links Mentioned in Episode:

• Learn about chronic inflammation
• Listen more about not bouncing back
• More about the Find the Money Course
• Watch the free Masterclass

Show Highlights:

• Fear and worry acidify the blood faster than alcohol
• Thoughts and emotions influence the self
• Choosing to live outside the stress pattern

Timestamps:

• 2:24 Chronic Inflammation and its prevalence 
• 11:17 Honesty and the power of a breakthrough
• 19:01 The effects of mind over body
• 26:33 Easeful living as the potential



Over the past year, many yoga studios were forced to close their doors due to COVID-19. Being unable to teach in person, forced many yoga teachers to pivot online, unsure of how to create their own space and make a profit.

Having walked the same path herself, a decade ago, Cate knows how pivoting online can be a challenge when you compare yourself to the immensity of yoga teachers teaching online for free. Why would someone pay you for an experience they can have for free with someone else?

Listen to the podcast and learn more about setting yourself apart, making money online without any marketing experience, and leading your students to their health goals.

What you’ll get out of tuning in:

• How to make money online as a yoga teacher
• How to get clear on your career goals
• How to lead a group online

Links Mentioned in Episode:

• More about the Find the Money Course
• Watch the free Masterclass
• Schedule a free career conversation

Show Highlights:

• Embracing capitalism as well as the yogi path
• Getting students committed to their results
• Working online without being a marketing expert

Timestamps:

• 2:35 Making money in Yoga and doing your best work
• 12:07 Engaging your edge and nurturing your identity 
• 21:32 Addressing body and mind chronic inflammation
• 22:18 Designing a business model that gets people results
• 34:35 Introducing the habits that change everything

Courtney LaCava just finished her first year of coaching her own program. She enrolled 18 people the past year and has experienced no issues attracting new leads. When it comes to conversion, however, she has been wondering how she could up her game.

In an attempt to develop the right marketing and conversion systems, Courtney reached out to Cate. During the conversation, they covered the differences between excuses and objections, and how to anticipate both in your marketing strategies.

Listen to learn more about getting specific about results, identifying pain points, and converting with ease.

What you’ll get out of tuning in:

• How to build trust with your leads
• How to identify your leads’ pain points
• How to move past your leads excuses

Links Mentioned in Episode:

• Find out more about Courtney
• Watch the Masterclass
• Have a free career conversation

Show Highlights:

• Creating content that converts
• Agitating through marketing
• The difference between excuses and objections

Timestamps:

• 1:21 Identifying what has been working
• 9:49 Focussing on the results you offer
• 22:15 Top 10 excuses I’d rather not hear again
• 31:12 Roleplaying client excuses

Quotes:

•  “You can only do better” – Cate Stillman

Guest Bio:

In her late 20s Courtney had a physical breakdown. She was passionate and driven, aiming for perfection, obsessed with drama and addicted to adrenaline. Courtney teetered on the brink of burnout for many years, until her body finally gave in.

In her quest to heal herself, Courtney found Ayurveda. She began to understand that the chronic fatigue, anxiety, depression, skin and digestive issues were simply signals her body was sending her. Courtney started to see that her obsession with living life according to external concepts of perfection, success, and beauty were driving her to ignore those signals. As she shifted her diet and lifestyle, she felt an immediate impact. Her digestion dramatically improved and her skin cleared up within weeks. 

Today, Courtney works to empower you with the tools and wisdom to heal yourself, just like she did, and to thrive, just like you were born to do. 

Ever wondered why there is an upsurge in complicated diseases? Auto-immune problems, hormone imbalances and many other complications are on the rise despite recent medical advancements. There can be many reasons to diseases and disorders, but there is one clear and present danger. Plastic!

The Dangers of Plastic

Decades of using plastics have affected our health in a myriad of ways. According to a study published in the Environmental Health Perspectives, newborn infants have hundreds of chemicals in their blood. The contaminants include the plastic additive bisphenol A or BPA, which is known to mimic the hormone estrogen and cause developmental problems and precancerous growth in animals. Most plastic products release harmful chemicals that interfere with your hormones.

Why is plastic so dangerous?

Plastic is a man-made long chain polymer manufactured from petrochemicals or petrochemical by-products. The chemicals in plastics are known endocrine disruptors. They change hormone functions resulting in serious problems like infertility, obesity, and cancer.  

We use many different types of plastics.

Based on the resins used for their manufacture, plastics are typically divided into seven types.  

1.  PETE or PET – Polyethylene Terephthalate – Used for milk, water and soft drink bottles, food wrapping and packing, and kitchen storage containers.
2.  HDPE – High Density Polyethylene – Food and drink containers, detergent, shampoo, cleaners and bleach bottles, poly bags and garbage bags.
3.  PVC – Polyvinyl Chloride – Plumbing, flooring, electrical fittings and cables, interior décor, furniture, clothing, shoes and slipper soles, kitchen utensils and dinnerware, construction material, kids toys and games and many more.
4.  LDPE – Low Density Polyethylene – Mostly used in packaging of prepared food like frozen food, cheese, meats, bread etc.
5.  PP – Polypropylene – Packed foods, microwavable trays, upholstery and furnishing in the  home, office as well as your car.
6.  PS – Polystyrene – Insulation material used in building construction as well as fast food packaging, disposable cups, plates and cutlery, egg trays etc.
7.  Others – All others which are not included in the above list. Like polycarbonate which is widely used in bottling, food packing, home furnishing, construction material, automobiles, computer hardware, electronics, consumer goods, aircraft and many other industries.

How Plastic Destroys Your Body

The toxic chemicals used in the manufacture of plastic cause major diseases and dysfunction. The toxins stay in the body as the liver does not know how to break down the chemical constituents. Over a period of time, the toxins start mimicking the hormones in the body which leads to complications. Some of the related health issues can include:

• Autism
• Autoimmune conditions
• Obesity
• ADHD
• Prostate & breast cancer
• Premature breast development in young girls
• Infertility
• Pregnancy complications
• Birth defects

Research confirms that many potential health problems can be solved by simply avoiding plastics.

Avoiding Plastic to Reduce Personal and Planetary Exposure

While all this information may seem daunting, there are ways to avoid and reduce plastic use. Taking small steps can help reduce our planet’s plastic load as well as our personal exposure to plastic pollutants.

If you are wondering where to start, here are some key small steps we can all adopt:

1. Choose glassware and stainless steel for leftover food storage
2. Use cookware made from stainless steel, cast iron, earthenware or stoneware
3. Use cloth or reusable grocery bags
4. Avoid packaged foods that have a plastic wrap, instead make your own cloth, plant leaves or beeswax coverings
5. Shop local or organic farmers markets instead of buying pre-packaged fruits and vegetables from grocery stores
6. Recycle and re-use

Plastic affects your health as well as the health of our planet. Buying plastic products means saying ”yes” to pollution and health sabotage. Let’s stop the self-destruction by stopping our habit of buying plastics.

Are you ready to break up with plastic?

What suggestions do you have to help reduce and live a plastic-free lifestyle?

Share below!

References

Yang, C., Yaniger, S., et al. Most Plastic Products Release Estrogenic Chemicals: A Potential Health Problem that Can be Solved. Environmental Health Perspectives. July 2011. 119(7), 989-996.

How do you stay in touch with your role as a flagbearer for thrive? I reach into my community for support, remember that leading the way is not always easy, and touch the place deep inside that knows this is what I am meant to do. All the jobs, trials, illness, growth and learning have made me who I am- a strong teacher, healer, coach and a flagbearer for my community.

Carrying The Flag

I sometimes compare being a health coach to being a world level olympian. I feel a thrill when I watch the US Olympic team enter the stadium during the opening ceremony. Before each Olympics the team bestows the honor of carrying our country’s flag. Flag bearers are members of the team as well as leaders chosen by teammates and coaches for their exceptional qualities as people and athletes. Yoga Health coaches have a lot in common with high level athletes- more than you might think.

Yoga health coaches are flag bearers for health. Carrying the flag is an honor in the military- the flag bearer carries a symbol of identity and hope rather than a weapon. As yoga health coaches, we bring our community hope and concrete tools to identify and align with wellness. Awakening to the true freedom and power we have to change people’s lives for the better is a gift. Share that gift and lead your community towards the victory of vibrant health.

“Being nominated to carry the flag at the Opening Ceremony is one of the greatest honours that has ever been bestowed upon me. – Todd Lodwick 2014 Winter Olympics flag bearer

How Yoga Health Coaches Carry The Flag

Yoga health coaches choose to wave the flag of health to direct others onto the path of thrive.  Since most yoga health coaches are householders, they make every-day life choices based on habits of health like the 10 habits of Ayurvedic Dinacharya taught in Body Thrive. They prioritize health in the same way Olympic athletes build their lives around optimizing performance. They embrace habits that deliver capability and health. Yoga health coaches lead and teach from a place of passion to help members of our community thrive.

Waking up every morning and embracing a daily structure in support of a goal takes a lot of dedication, hard work, and consistency. It has to spark joy. For a yoga health coach it is all about embodying the habits and authentically sharing insights to teach others. Being a health coach springs from a deep desire to help yourself and others.

World Class Athletes wake up passionate each day and work hard to achieve their fitness and performance goals. Internal fire and desire fuel the path of an Olympian and a health coach. Athletes who excel in their sport and demonstrate a high level of personal excellence might be chosen to be a Flag bearer.

“Do activities you’re passionate about – which make your heart and soul feel perky – including things like working out, cooking, painting, writing, yoga, hiking, walking, swimming, being in nature, being around art, or reading inspiring books.” – Karen Salmansohn

Yoga Health Coach Flagbearer Characteristics

Often the first things we see when we look inward are our faults. Here is suggestion: forget the term “fault” and instead identify opportunities to get better at what you love to do. Athletes analyze their performance using video and slow motion replays. With the help of their coaches they identify where they need to place their focus to get to the next level. Look at yourself through a similar lens and honor your desire to excel and serve.

Do you see great characteristics and mad skills in yourself? I am sure that your peers and clients do. When I interact with yoga health coaches -and I know many- I see amazing qualities in action. Check out  the coach of the month to meet a someone with these capabilities. While none of our coaches will be standing on the podium with the national anthem playing any time soon, they earn the right carry the flag of health everyday. As Yoga health coaches you live what you teach, you lead your community, and have you have some amazing abilities.  

You are able to:

• See and plan with a long view.
• Orient towards defined goals and success
• Take consistent steps to actualize goals
• Practice integrity- and expect it in your clients
• Shape lives with dedication and discipline.  
• Hold space for client progress
• Grow & evolve in leading your community

Which of these strengths do you see front and center in coaching your community? Celebrate and tap it for success.  Where are you focussing your energy in your desire to become a better coach? Reach out and get some extra training to keep refining your gift.

Each Olympic Games or world cup is over within a couple of weeks.. The walk and work of vibrant living goes on. Are you a flag bearer for thrive?  I’d love for you to share a victory in your journey as a health coach in the comments below.

But the other day she caught me by surprise. Because what she said to me went to the very heart of what I have been teaching my own clients.

“Last time he were here you said you thought you never be able to run again. Where did that catastrophic thinking come from?”

Boom! Identity evolution 101. Handed to me in a brilliantly crafted question that both shocked me AND gave me hope. It was a brilliant lesson in my own journey with shift, change, and personal evolution.

Identity Evolution: Our Tool for Change

Identify evolution is one of the key tools we use as yoga health coaches- the ability to look forward and see our potential for becoming a different version of ourselves. As we encourage our clients to look forward to a horizon of wide possibility, we help them narrow down both their future vision for who they want to be in the world, and the day to day habits and actions that will move them forward in the direction of who they want to become. Underlying our ability to change are beliefs and patterns of behaviour that we learn how to name, deconstruct, and shift in support of our personal goals for growth and evolution.

How do we effectively help our clients see their potential? What can we learn from our own journeys with identity evolution?

Here is my take on the 3 ways we need to explore our own identity evolution before we can effectively help others see their potential for change.

Our Identity Evolution Success Story

What story can we share that gives a clear example of how we have personally evolved our identity? What did it take to make that evolution happen? What kind of challenges did we experience? What did we learn about our potential for change? How did commitment, consistency, vision and imagination play into the process?

One story I love to share is how I became a triathlete. As a non-athletic teen with no coordination I believed in every cell of my body that I was not an athlete. By consistently executing the habits of a triathlete I not only was able to do a triathlon- I was able to race, place and even complete the famed Ironman. I became a triathlete- a clear example of taking on a new identity.

Our Current Evolution in Progress

Helping our clients understand that change is an ongoing process is another part of our story. Knowing that we have successfully made an identity shift is one thing. Helping them to see our current dreams, hopes and challenges in the context of current identity evolution is another. Knowing that we have had success- AND that we are an ongoing work in progress- can help our clients relax into the idea that there is no finish line- there is just the beautiful potential for ongoing creation of new ways of being.

Our Identity Evolution Blind Spot

Celebrating successful transitions and transitions ‘in progress’ is inspiring for our clients. But it is also important for them to know that everyone has blind spots- and that having others help us see them is sometimes the fastest track to change.

There is immense potential available to us when we have someone call us on our “catastrophic thinking”- our hidden beliefs that something is not malleable and changeable. My physiotherapists comments hit me hard and fast. They woke me up, inspired me, and gave me the opportunity to question what I believe, how I communicate it, and how that might be blocking me from seeing my own potential.

if you are a health coach, a health coaching client, or someone who is just starting to explore your next steps in your own evolution, here is the big question:

Who is holding the bar of potential high for you? Are they willing to point out the tough stuff? And when they do, do YOU have the support you need to move forward in shifting the base.

Sometimes when we are coaching we can get very focussed on our PAST stories of evolution, and our current path of change. But the willingness to be open to help to see our blind spots- in the way that my physio helped me- is a part of the process that some of us miss.

So what are your past, present and future stories of identity evolution? What stories do you need to explore? Who are your people who will help you see your own blind spots? Comment and let us know what insights you’ve had.

As for me… I am now on a walk program. Marathon training it’s not. But every step that I run connects me to my future self- a healthy recreational runner who loves to hike and backcountry camp.

Rosie and  Annette first bonded over midlife reinvention. Rosie left her career in law and moved to Bali. Annette left her nursing career and moved with her husband to California just a couple of years ago.

As it turned out both had studied both yoga and the process of detoxification for a number of years prior to ending up in the Yoga Health Coaching tribe and for both their ideas about the process of detoxification have shifted and evolved.They discuss the absolute necessity to tailor make a detox to address individual needs and goals.

Rosie talks about her time at the Hippocrates Health Institute and her training as a raw food chef. Annette talks about her experimentation with raw food and how her ideas about detoxification have shifted as she completely immersed herself in the study of Ayurveda.

Both are about to embark on a sessional detox. Rosie is a mentor in Cate Stillman’s seasonal Ayurvedic detox and Annette is also running a seasonal detox.

What you’ll get out of tuning in:

• How to work out what you really need from a Detox
• What makes a really good detox
• How to tackle Vata imbalance on a detox
• How to create really great detox recipes

Links Mentioned in the Episode:

• Banyan Botanicals
• NHR
• Annette’s Website
• Rosie’s Website
• YogiDetox Fall

Show Highlights:

• 2:10 — Midlife reinvention
• 4:30 — Anti-inflammatory diet elements
• 7:34 — Styles of detox
• 13:30 — Suggestions for Vata imbalance and smoothies
• 17:00 — What’s in great detox
• 19:00 — How to create recipes

Favorite Quotes:

• It’s almost as if it’s scarier not to do it.” – Annette Shellenbarger
• “Disease…begins in our mind.” – Annette Shellenbarger
• “With time as I head into my menopausal years my digestion has changed.” – Annette Shellenbarger
• “There is no 100% right way.” – Rosie Tait
• “For me now it’s about how I am eating.” – Annette Shellenbarger
• “Then there is the peace and you are not caught up in the madness of this world.” – Rosie Tait

Guest Bio:

Annette Shellenbarger is a Registered Nurse, Ayurvedic Health Counselor, Registered Yoga Teacher, and Certified Yoga Health Coach. As a Registered Nurse, she worked in a kidney transplant unit, pulmonary care unit, oncology, trauma and surgery units, and Public Health.

She is also certified in nutrition through the Institute for Integrative Nutrition, and is currently a student at California College of Ayurveda. Her life’s desire is to help people change the way they live in order to change the way they feel and age, and is especially passionate about helping people prevent and reverse chronic disease. Annette’s Facebook & Website.

My training in the conversation of health began when I started practicing as an occupational therapist in the traditional medical system. Over time, my work with clients with chronic disease and my own health challenges shifted my perspective- I began to look at health management and disease prevention through a broader lens.  

But it was my most recent studies in Yoga Health Coaching where my ideas on health care took an even bigger turn as I started to learn and experience the massive benefits of implementing a daily routine that is repeatable and simple. Now, as I teach my clients the benefits of eating an earlier dinner, going to bed earlier, and waking earlier to meditate and move, the significant change I am seeing in their physical and mental well being is telling me that there is an untold story of health that needs to be shared.

A Simple Lesson in Prioritizing

So let’s backtrack.

One of the things I’ve always admired about my friend is that she has a strong capacity to handle a large amount of challenge with grace and ease. This is something I have struggled with- for much of my adult life I have slept too little and worked too much. When I don’t get enough sleep or the right type of sleep I’m not able to show up effectively in my relationships, my work is sub par, and everything suffers.

Studying dinacharya- the Ayurvedic recommendations for daily habits and routines- I learned that my ideas of “self care” were heavily informed by the media and traditional models of medical care .

But recently I remembered that one of the greatest teachings I received about self-care was from this friend. And it dovetails beautifully with the Yoga Health Coaching approach that I now use. This is what she told me:

Sleep first – it is the most important priority.  If you have slept enough you can make better decisions. THEN focus on food choices and eating in a way that is nourishing. From this solid base of rest and nutrition you are set- exercise becomes more accessible and you can start to build a healthier body.

What my friend offered me was a clear hierarchy of how to care for myself.  I remember that it made sense- and that I unsuccessfully tried to make some changes in my routine. I realize now that this was my first experience of experimenting with creating self care habits for myself.

So here’s the thing – if family physicians knows that sleep and eating and movement are critical for health, we can then ask how  health professionals effectively help their clients start to make these critical shifts? How can we help people pro-actively choose to go to bed earlier when work, laundry, relationships, and even down time are all calling us to stay up to midnight?

Introducing Three Key Habits and the World of Habit Change Science

We know that there is significant research that shows us self-care is critical for managing chronic illness like diabetes, heart disease, and obesity.

We also know that most of us don’t know how to get started or how to create these new self care habits.  That’s why my friend’s “Sleep First” advice – as much as it resonated with my view of self care- was not accessible for me.  I didn’t know how to create a routine from an idea.

In his book “Getting Things Done” David Allen tells us when are goals are too big-  when we have not identified a small enough “next action” to get started- we can become paralyzed. For me buying new tires for my car is like this:  if my to-do list says “buy new summer tires” I can’t get started. What next action will mobilize me? If I take this to-do and make it into the tiniest action what I write down instead is “ask my brother what tires he recommends.”  

A similar approach can work for our clients.  Start with the most critical habits. Start with one at a time. And most importantly use of the concept of kaizen to help them get started.

Kaizen- Good Change

Kaizen means “good change.” A concept that evolved from wartime, it’s about small continuous change- small improvements that add up to bigger change over time. Everytime we look to create new habits in self care, a kaizen approach can help us to create the kind of small next actions that will give us success and prevent paralysis.

So what does this look like when we are talking about self care habits and the world of Ayurveda?  When we look at the Ayurvedic daily routine we can see that three key habits form the basis for good health- Earlier Lighter Dinner, Early to Bed, and Start the Day Right.  These habits follow the natural rhythm of the Ayurvedic clock and the corresponding circadian rhythm. And each one of them can be approached using kaizen as a tool.

Three Key Habits

Habit one is all about eating an Earlier Lighter Dinner. When we eat earlier- ideally by 6pm- we are able to digest our food more effectively before we go to sleep, and the physiological processes of recovery and growth that happen on a biochemical level are more effective and more available to us. Through the lens of kaizen and earlier later dinner could look like eating off a smaller plate so less food is consumed, replacing beef with tofu in a stir fry, or dialling dinner back from 7pm to 6:30pm. Encouraging our clients to eat their largest meal in the middle of the day gives them a greater chance of letting go of the “big dinner” mentality that often comes with a busy lifestyle.

Habit two is Early to Bed. Going to bed before 10 PM is critical as it helps us avoid the second wind that many people experience with a rise of energy that naturally occurs after 10 PM. How do we change our bed time?  The kaizen is approach here could include rolling bedtime back by 15 minutes at a time, adding in a habit like a sleep inducing foot massage before bed, or moving your daily shower to bed time instead of the morning so that work and other alerting activities are less accessible and less desirable.

Habit three is called Start to the Day Right. This habit teaches us that getting up before six, drinking warm water to encourage a bowel movement, and doing some type of movement, are critical to ensure we wake up feeling light and alert rather than heavy and groggy. People who wake up later often struggle with getting out of bed.  Although a cold turkey approach to getting up earlier can be effective with some people, changing the alarm by just 15 minutes a week can be an effective way to become a morning person. Movement can be as simple as doing 15 jumping jacks or dancing to a song. Drinking warm water? A sip or two can be a start and over time shift into a full intake of a liter.

It’s At Our Fingertips

I think back with gratitude to the framework that my friend introduced me to. She encouraged me to give my need for sleep more attention and introduced me to the idea that I have the ability to make change by taking responsibility for my own routine and habits.

But looking back on my lack of success with changing my own sleep habits makes me realize that creating new health habits is a science- and most of us haven’t learned the basics of how to successfully make this kind of change.

So how can we best help our patients? By educating them about these simple habits of health care, and linking them to a coaching program where they can get help with making the habits real.  Truth is, to make new habits stick we need to learn habit change science AND we need to learn why the habits have value.  Both are needed to make the habits stick.

Wondering who you can refer to? See if there is someone in your community who specializes in habit change and health. Or consider taking the plunge and adding Yoga Health Coaching to your repertoire of skills or as a primary care program offered within your health clinic. Bridging the gap between the idea of self-care and making a change on a personal level is where we can really start to make a difference.

What you’ll get out of tuning in:

• What is online fitness coaching, who does it work for, and why do it?
• What is it like to be an entrepreneur?
• How to use social media to grow your tribe.

Links Mentioned in Episode:

• Body Thrive Book
• YHC Have a conversation
• Chris and Eric Martinez Facebook page
• Chris and Eric Martinez Website
• 5 Tips to Save Time and Be a Healthy Entrepreneur
• 5 Tips to Creating a Micro Movement within your Coaching Business
• Watch the Masterclass NOW

Show Highlights:

• 1:50- Chris and Eric describe what it is like to work as a fitness professional with an online business. What are some of the challenges and what are the benefits in this online fitness and entrepreneurial world?
• 8:00- Cate asks the bothers how they capture their lessons learned in order to leverage them into strengths on the entrepreneurial path.
• 11:00- Where are things going in terms of Personal Trainers? What are some emerging niches within fitness?
• 17:20- How the bothers use social media to grow their tribe and to keep their members informed.

Favorite Quotes:

• “A mind full of conclusions leads to no room for expansion.” – Eric Martinez
• “Whether you are in person or online, it is all about the relationship. It is all about care, connection, follow through, and small incremental improvement.” – Cate Stillman
• “It’s about these long term supportive relationships where we can see growth over time.” – Cate Stillman

Guest’s BIO:

Chris and Eric Martinez, also known as the “Dynamic Duo” operate a world class Online Fitness and Lifestyle Company by the name of “Dynamic Duo Training.” Chris and Eric are also Business coaches that own “The Dynamic Inner Circle” where they help fitness enthusiasts grow their online coaching businesses. Along with being #1 International Best Selling Authors and Speakers, Chris and Eric have worked with thousands of people online and in person to help them look better, feel better, perform better, and live a dynamic lifestyle. They do this through training, nutrition, mindset, personal development, and lifestyle practices. Chris and Eric practice what they preach on a daily basis; they live a dynamic lifestyle, continue to evolve in their training and nutrition, and never become complacent. Their attitude is to be excited every morning and reach for the stars- you deserve it! Connect with Chris and Eric on their Website and Facebook.